End of an Era: The Last Wild Turkey Master's Keep "Beacon" Stands Tall as a Beauty of a Bourbon
- Nick Anderson
- Oct 7
- 6 min read
Updated: Oct 7
“It is always important to know when something has reached its end. Closing circles, shutting doors, finishing chapters—it doesn't matter what we call it; what matters is to leave in the past those moments in life that are over.”
- Paulo Coelho, The Zahier
After 10 years of limited-edition releases covering a surprising range of flavors for Wild Turkey, the brand is ready to retire the Master's Keep series. Starting in 2015 as a way to release some of their rarest and strangest stocks, the 10th and final bottling showcases a mingling of 10 year bourbon chosen by Bruce Russell and Eddie's choice 16 year bourbon. It offers a nod to the 10 years that Master's Keep stood as a beacon of quality while reaching even further into Wild Turkey's storied past.
I've been very fortunate to have tasted quite a few of the Master's Keep releases. To this day I keep a handful of bottles on my shelf for sharing and comparison purposes, including the 17 year bottled in bond expression, Revival, One, Unforgotten, Voyage, and Triumph. I enjoy all of them for very different reasons, each one serving a different niche of flavor that might fit into a mood, a place, or a time of year. Some may consider the Generations release an unofficial sibling of the Master's Keep lineup, given the same glass and much of the same intentional blending skill was used.
Release timeline:
2015: Aged 17 Years
2017: Decades
2018: Revival
2019: Cornerstone
2020: 17 Year Bottled in Bond
2021: One
2022: Unforgotten
2023: Voyage
2024: Triumph
2025: Beacon
Which is your favorite?
Aged 17 Years
Decades
Revival
Cornerstone
While this particular story is coming to an end, it's obvious Wild Turkey is still poised for success. With the legendary legacy of Wild Turkey being shepherded by three generations of the Russell family, there is no modern distillery with as rich of a story as this family carries. In quiet conversations with Bruce in the reverent bonded A warehouse, I came to understand just how gratefully the Russells steer such a revered brand. While they weren't the original founders or inventors, the whole brood seems to carry the profound duty to keep the ship on course. I couldn't think of a more deserving set of remarkable people. After tasting through the brunt of the Master's Keep lineup, few could deny that this distillery is capable of putting out some exemplary whiskey.
From the box: "Wild Turkey Master's Keep Beacon is a celebration of the past, that shines light on the future of the American whiskey icon from Lawrenceburg, Kentucky. In a first for a Master's Keep release, the blending of hand-selected whiskeys was a collaborative effort between master distiller Eddie Russell and his son, associate blender Bruce Russell, marking the only time a second Russell signature has appeared on Wild Turkey's most precious series.
The highest-proof release in the collection to date, Master's Keep Beacon draws on stocks from two distinct points in the recent history of the Wild Turkey legacy, to tell a tale of evolution, progress, and mastery.
Eddie's choice, a 16-year-old bourbon, offers a robust oak foundation complemented by nuanced earthy tones, and accents of honey, vanilla, caramelized sugar, and a touch of gentle spice. Distilled between 2007 and 2008, it was among the last remaining distillate produced in the original facility Eddie cut his teeth in, prior to a 2011 expansion that ushered in a new era for the famed distillery.
In contrast, Bruce's 10-year-old selection lends a bold, long-lasting finish that has become a signature preference of the youngest Russell. Reflecting his journey as an apprentice under his father and grandfather's guidance, the whiskey was distilled in 2015, and is among the very first Bruce produced when he joined the family business. With the support of his grandfather, hall of fame master distiller Jimmy Russell, Bruce worked tirelessly on this whiskey, overseeing every step from grain quality inspection to fermentation, distillation and maturation.
Together, Eddie and Bruce have crafted a high-proof bourbon of unparallelled distinction; a labor of love that represents years of training and honing of the craft. With its harmonious blend of flavors from distinct eras — Wild Turkey Master's Keep Beacon is a testament to shared valuers and the timeless art of bourbon making."
I have been patiently and thoroughly exploring this release over the last three weeks after finally securing a bottle from my go-to Massachusetts retailer. So, let's get on with the whiskey, shall we? As usual, I tasted this neat out of a glencairn after letting it rest for at least 5 minutes.
Company on Label: Wild Turkey Distilling Co., Lawrenceburg, KY
Whiskey Type: Kentucky Straight Bourbon Whiskey
Mash Bill Percentages: 75% corn, 13% rye, 12% malted barley
Proof: 118°
Age: 10 years (a blend of 10 and 16 year barrels)
MSRP: $300
Further identification: This 750mL bottled, encased in a textured fold-open black box, first released in September of 2025
Nose: Deep undulating waves of caramel and confectioner's sugar lead the way on this glass. A subtle roll of the glencairn opens up deep black pepper and allspice aromas, leading me to believe this has some solid age on it. There's a distant underlying root beer aroma that can easily be missed but certainly contributes to the show. Another whiff after a long rest produces browned butter and molasses. So far the nose is a simple yet thoroughly enjoyable affair. With a swirl the wood influence erupts in a wave of heat, unleashing cedar and pinenut. The remnant aromas are so buttery, I can nearly picture myself sitting in a dark movie theater with a big bag of heavily buttered popcorn. Caramel and butter are the two most dominant smells prior to a sip. Revisiting after a taste unfolds a classic Turkey funk that harkens back to much older releases... think Austin Nichols era. Despite a slight change in character, the butter persists. Late in the glass, a wonderful layer of creamy cigar smoke wafts in alongside beautiful vanilla extract, completing an incredibly interesting development arc. The empty glass smells of milk duds and leather.
Palate: On first taste, I am surprised by the vibrancy of this whiskey on my tongue. While the nose was creamy, dark, and heavy, the palate comes across effervescent and sweet. Wow—this is a big whiskey for 118 proof; I'd say it drinks up closer to 130. Revisiting shortly after reveals maraschino cherry and nectarine sweetness. The linger is balanced, bold, and prevalent, with a Werther's caramel sitting right on my sweet tooth. A long sip and swish continues to come across chewy, like munching down on several pink Starburst candies. This is the type of glass that keeps secrets and makes you work for the notes and the inner workings. It's a rewarding process. Chewing through more liquid gold, I find strawberry tart, toffee, and orange creamsicle dancing in wonderful little compartments of beauty. It reminds me of looking out over Manhattan, catching glimpses of so many busy lives I'll never get to know fully. My last sip offers a flash of maple bacon before dulce de leche croissants leave me in enigmatic bliss.
TL;DR: Creamy, balanced, and full of surprises; this is great whiskey
Rating: 4.5/5
This is exactly what I look for in a whiskey: depth, complexity, mouthfeel, and grace. While it doesn't quite get to hair-raising territory, I have found myself absolutely crushing on this bottle since picking it up in mid-September. After going above and beyond on my typical required three tastings, I am quite confident in my score for this bottle. Anyone that knows and loves Wild Turkey will find a lot of joy within the last Wild Turkey Master's Keep. May it serve as a beacon to other modern distillers on what quality whiskey should taste like.
